Agency Advice

Secrets to Managing a Team When You Still Have to Code

Maybe you’re an entrepreneur running their own business. Maybe you’re in a rapidly expanding agency and you need to bridge roles and carve out new territory for yourself. But...

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Hotel Web Development, Website Design

FAQ Etiquette for Hotels

A frequently asked questions page – or FAQ for short – is an often under-appreciated tool in a hotel website’s arsenal. It’s one of the few places on a...

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Hotel Web Development

What is the “dataLayer” and why should I care?” we hear you ask.

In a nutshell, the dataLayer is a Javascript object that is used to pass data from your website to your Google Tag Manager (GTM) container (learn more from Google...

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Marketing Advice

Smaller Hotels with Big Ambitions

Our team at UP has a wealth of experience working with established 4 & 5* hotels across the world, providing the design and development of their websites; as well...

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Responsive Design, Website Design

Responsive Web Design; the 3 words that can make or break your guest experience!

Let’s look first at responsive design. What is it and what does it mean? Responsive web design is an approach which suggests how a website should transition from how...

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Industry News, Marketing Advice

How can your Hotel stand up to the Misleading OTAs?

Hotels make their rooms available through OTAs (i.e. Booking.com, Hotels.com) to drive bookings or to supplement any direct bookings generated. Hotels need to trust OTAs to operate fairly. By this,...

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Marketing Advice, SEO

How Images can Make or Break your Website

In this modern age, images do all the talking. And whilst beautiful, full-screen, immersive photos of your bathrooms’ hand soap may look great, it could also work to the...

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Website Design

UX Tips for your Hotel Website’s Booking Mask

A well-designed booking mask is a great way to accelerate a user’s progress through your hotel’s booking process with a minimum of effort, especially for returning visitors and those...

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Website Design

Pre-built theme vs Bespoke: Which Suits Your Hotel?

WordPress now supposedly caters for 50% of CMS (content management system) powered websites IN THE WORLD, that’s over 20 million websites. With good reason too, being easy to use...

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Industry News, Website Design

Spotlight on: The Grove – Luxury Hotel, Golf Resort & Spa

This client spotlight features the five star Grove Hotel, Golf resort and Spa. As one of Hertfordshire’s finest and most luxurious hotel’s, their facilities not only prove to be...

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Marketing Advice, SEO, Website Design

How times change: SEO & Dev (10 Years On)

August marks Josh’s, our Lead Front End Developer, work anniversary at UP. As the first official employee of the company, he’s had plenty of experience watching the company grow...

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Industry News, Marketing Advice

Bitcoin & Cryptocurrency in Hospitality

Since December 2017 the total market capitalisation of cryptocurrencies such as Bitcoin has been valued at over 600 billion USD and Crypto markets are currently processing over 500 billion...

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Industry News, Website Design

Spotlight on: The Athenaeum Hotel in Mayfair

Our first client spotlight features The Athenaeum, a Luxury Mayfair hotel with adjoining luxury residences, and one of only a few hotels fortunate to have views of Green Park,...

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Marketing Advice, SEO

A Hoteliers Guide to Tracking Hotel Websites – Part 2

Recording accurate website visitor information can be a challenge for hotels, but is essential for building an actionable, intelligent view of how your potential guests use your site, and...

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Marketing Advice, SEO

A Hoteliers Guide to Tracking Hotel Websites – Part 1

When it comes to hotel internet marketing, accurate website tracking is one of the key tools in the internet marketer’s toolbox. Intelligent tracking gives your marketing team essential data...

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Website Design

The Start-Up Recipe for Success

David Ohandjanian, Founder of Up Hotel Agency has over 16 years experience starting a selection of successful agile Start-up’s in the digital space. During this time he’s picked up...

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