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Project Overview

Defining a new category in the hotel industry requires creativity and a clear vision. Designing a responsive website for this inspiring concept had our agency design team bursting with creative ideas. In addition our Internet Marketing team worked to help ZOKU define a plan for pre-launch and launch.

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What We Did

Website Design

We created an outstanding award winning responsive website for Zoku to reflect the exciting new accommodation concept online.

Custom Booking Engine

Customised booking flow designed and developed for Zoku (using Stay in Touch API).

Internet Marketing Strategy

Full Internet marketing strategy, research and implementation. Monthly Reporting and Face-to-Face meetings.

Paid Search

Strategy and management of Adwords campaigns for the hotel with an ROI focus.  Adwords, Bing Ads, Facebook and Banner Remarking.


Full site optimization, technical SEO and plan to improve quality traffic, rankings and bookings from Organic channels.

Conversion Optimization

Design and creation of conversion best practices to encourage the highest probability of booking on the brand website direct.

Social Media

Definition of a social strategy giving the Zoku team the confidence and freedom to manage social profiles. Creative graphical livery for social channels.

The Full Up Experience
Take your hotel to the next level with UP

Key Results

visitor in 3 days of site launch

WMA Award
for Outstanding Website

Press Exposure
on CNN, The Telegraph and Design Milk

Newsletter Sign-ups in the first month

Zoku Testimonial

Up Hotel agency have an outstanding team that immediately understood our concept and did an amazing job of creating a web presence to fit our exciting brand.

Hans Meyer – Co Founder & Managing Director at Zoku

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